Valerie Elliott leads iD2’s mandate — working with clients who are taking action to change the world.

Valerie offers clients over 30 years of industry experience as a communications strategist. Her skills assist clients in developing sustainable strategies to address today’s most challenging issues.


  • International Association for Public Participation (IAP2), Individual Member, since 2015
  • Ethic Practitioners Association of Canada (EPAC), Professional Member, 2007 – 2015
  • Design Professionals of Canada (DesCan), Fellowship 2015 / Past Nat’l Sustainability Chair, member 1999 to present
  • Canadian Public Relations Society (CPRS), 2007 – 2013
  • International Council of Design (ico-D), Sustainable Standards Expert Juror, 2012 to 2015
  • BC’s Climate Action Secretariat, Citizen’s Conservation Council on Climate Action (CCCA), 2008 to 2009 term
  • Sustainable Design Standard (SDS), Co-founder 2017 to present


  • First global definition for sustainable communication design
  • Graphic Designers of Canada’s sustainable communication policy to which all certified designers adhere
  • (BC) Queen’s Printer’s guide on sustainable communications


  • media relations and management
  • communication planning and implementation
  • issues and crisis management
  • public engagement strategy, planning, facilitation, execution, and evaluation
  • PR, social media, technical, policy, media and copy writing
  • project, contractor and team management

e Valerie Elliott